The toy company GoldieBlox seeks to ensure that young female inventors have the tools and skills they need to bring all of their amazing ideas to life. Construction toys help to build an interest in the STEM field from an early age but generally, these types of toys have been primarily marketed as “boys’ toys.” Through their advertisements and social media campaigns, GoldieBlox hopes to inspire the next generation of female leaders both in STEM and in all other fields.
In their new Fast-Forward Girls 2015 campaign, GoldieBlox is celebrating the diverse range of women who have accomplished great things throughout 2015. From Supreme Court Justice Ruth Bader Ginsburg to engineer Isis Anchalee to principal dancer Misty Copeland, this video highlights many female leaders who are taking the world by storm.
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